Nokian Tyres Contributor
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Here's how we drove you forward in 2020
For most of us, 2020 has been a year to forget. But we still found ways to advance our journey together.
Tell us what's on your horizon. You might win free tires!
You're invited to participate in our Horizon campaign for a chance to win a set of Nokian Tyres products
How does a tire company reduce CO2 emissions? Here's how we plan to do it
Learn more about our ambitious sustainability targets
Learn about new adventures from Nokian Tyres and Outside TV
We're teaming up with Outside TV to tell stories of adventurous North American journeys
Our greenest effort yet? We're helping plant 50,000 trees throughout the United States
Our latest sustainability effort is part of our partnership with POWDR, an adventure lifestyle company that shares our commitment to protecting the planet.
This video will make you stop and think about winter tires
When you're trying to brake on wintry roads, winter tires make a massive difference.
When it comes to winter driving, safety and sustainability are linked. Here's how
The things you do to stay safe on the road also help you drive in an eco-friendly way
Why our employees are proud to make -- and drive -- Nokian Tyres products
Employees who see what goes into our tires are confident enough to put them on their own cars.
Going Green: Our North American factory just achieved a big sustainability milestone
We're proud to announce that our North American factory has received LEED v4 Silver certification.
How our newest facility reflects our passion for sustainable safety
Facilities reinforce values, and our newest building puts ours on full display
Peace of mind on a different kind of course: We're supporting a golfer's U.S. Open journey
Nokian Tyres is proud to sponsor Sami Välimäki in this year’s U.S. Open, which takes place September 17-20 at Winged Foot Golf Club.
Five tips for driving safely in rain
How can you navigate rainy fall highways with ease? Start with these five steps.
What makes a tire high-performance?
What sets high-performance tires apart from their rubber counterparts, and how can we choose the right ones?
Rule No. 10: Treat road trips differently than the daily commute
Long-mileage journeys place unique demands on your tires, and there’s nothing worse than a long journey getting derailed by a blowout in an unfamiliar place.
Rule No. 9: Put stock in the features that actually matter
The tires you’re choosing between each have their own strengths and weaknesses. With that in mind, rule No. 9 is to put stock in the tire features that actually matter.
Rule No. 8: Make sure your tires fit your vehicle
If your tires fit your vehicle, you’ll reap a number of benefits, including safety, efficiency and comfort.
Rule No. 7: When you're choosing tires, trust the experts
People who work in your tire shop know their stuff. Tires are more complicated than they let on, and having an expert on your side helps you filter through the confusion.
Rule No. 6: Much of a tire's quality is determined before it ever touches the road
Want to know what you’re going to get out of your tires? Pay attention to what goes in them.
Rule No. 5: Winter tires don't belong on spring and summer roads
As the inventor of the winter tire, we're proud to make some of the best winter products. But the very features that make tires safe and precise on snow and ice can cause serious issues once temperatures turn consistently warm.
Rule No. 4: Tires are only as safe as their maintenance
How can you keep your tires in top shape? Here are some easy tips.
Rule No. 3: Tires can be sustainable without sacrificing safety
Your choice of tires has an impact on the environment, but it doesn’t have to impact your safety on the road.
Rule No. 2: High-quality tires are worth the investment
There’s one place where price should NOT be your first priority: the tire shop. That’s because there are a number of other important factors to consider, many of which can possibly keep you safer on the road -- and even help you save time and money on the back end.
Rule No. 1: Purchase tires that suit your climate
Even if you bought the most expensive set of tires, they may have been the wrong choice.
Here are the Ten Rules of Tires you should follow
There are some basic principles to follow if you want to increase your chances of staying safe on the road
Behind the Scenes: Snowboarder Austin Smith converted a fire truck into a high-tech camper. Here's what he did next
Learn how Austin Smith converted a fire truck into the perfect road trip machine
We have the highest driver loyalty in North America. Some of our fans take that loyalty to the next level
Sometimes, our consumers take their Nokian Tyres love to some interesting extremes.
Tire dealers are responding to the pandemic in a big way. Here's how they're serving their communities
From tire giveaways to hand sanitizer distribution, tire shops are helping their communities stay strong
Here's a road trip idea for every state (and some provinces!)
Submit your favorite road trips at NokianTires.com/Journey
Roaming Through Wyoming is a Wilderness Lover’s Paradise
With apologies to Garth Brooks, there are no beaches in Cheyenne. But you’ll find pretty much every other kind of scenery in Wyoming, a state that’s teeming with stunning views
The Ultimate Wisconsin Sports Journey
Wisconsin is beloved for its cheese curds, sausages and beer. But it’s also a haven for sports fans of all stripes – cheeseheads, college football buffs and hardball lovers alike
Wild and Wonderful: Exploring West Virginia’s Country Roads
When you visit West Virginia, you’ll feel like its country roads have taken you home
Climb (a portion) of Mt. Rainier
Discover some of the lesser known areas on and around Mt. Rainier
Unlock a Wealth of Adventure in the Commonwealth State
The history books are peppered with Virginia’s name, but it should play a part in your future
Explore Mountains of Fun in the Green Mountain State
Vermont brushes the shores of Lake Champlain before gracefully rising into the clouds, shrouding a world of adventure and escape that’ll make you glad you visited the Green Mountain State
From Salt Flats to Skiing to Sandstone, Utah Will Stun You
On one side of Utah tower the Rocky Mountains, capped with snow and infused with popular ski towns. On the other side, merely two hours away, sit searing salt flats without a single sign of life
The Lone Star State: Vast, Vivid and Varied
It's not just the Lone Star State’s size that overwhelms visitors; it’s the sheer array of experiences available for them to pursue
Volunteer for Adventure in Scenic Tennessee
Volunteer to start in Memphis and work your way to the Smoky Mountains
Rush to Rushmore, Then Explore the Rest of South Dakota’s Vast Expanse
You’ll do well to take your time when you visit a state that boasts two percent of our country’s land but fewer people than Rhode Island
Your Mood Will Head North When You Journey Through South Carolina
Begin your trek in eclectic Asheville and you’ll be in perfect position to capture South Carolina’s beauty as you cruise down through the mountains and across the state border
Small State, Big Adventure: Hitting the Road in Rhode Island
Rhode Island offers a cornucopia of adventure opportunities in its 400 miles of coastline, 100 beaches and lively towns
A Quest Through Quebec Reveals a Warm, Rich Culture
Quebec is the most prominent remnant of France’s former rule you’ll find in North America, and the province makes for a fascinating road trip that’ll take you back in time
Close the Hood and Take Off for Scenic Oregon
Craggy coasts, vast volcanoes, lush vineyards, remote forests…it’s hard to match the geographical diversity of Oregon, making the Beaver State a cherished road trip destination
Here are the Keys to Visiting the Keystone State
Pennsylvania is teeming with history and iconic American staples
Round Out Your View of Ontario With a Trip From Niagara to Ottawa
You'll come to love Ontario's diverse culture when you take a road trip from Niagara to the nation’s capital
Sooner or Later, You Simply Have to Visit Oklahoma
The Sooner State’s namesake musical proudly proclaims that “Oklahoma’s okay.” In reality, it’s far better than okay – it’s a place every road trip enthusiast should visit sooner rather than later
Fix Your Eyes on the Buckeye State
From its football to its food to its friendly culture, Ohio offers a unique slice of Americana that’s perfect for an easy road trip
Badlands, Bison and Boats: North Dakota Was Made for Explorers
Can you believe “Fargo” is 24 years old?! The lead, William H. Macy, is a car salesman with bad intentions. When you visit the Roughrider State, we trust that your intentions will be better – and on a set of Nokian Tyres products, it’ll end better for you, too
Scenic Smokies Offer Adventure, Perspective
There’s something about the Smokies’ hazy peaks that offers comfort, its oft-shrouded summits enveloping visitors in something bigger than themselves
Exploring the Far Reaches of the Empire State
New York is actually an empire of scenery, entertainment and culture that’s a lot sweeter than just the Big Apple
There’s a Lot New to Discover About New Mexico
It houses more PhDs per capita than any other state. In the 19th century, it was one of the most popular wine regions in the nation. And its state capital is the highest-elevated in the U.S.
How to Tackle the Jersey Shore in Two Days (or More, if You’re Lucky)
The Garden State has enough delights to make your friends green with envy when they learn about your experiences there.
Find New Adventures and Old Favorites in New Hampshire
No matter the season, the White Mountains of New Hampshire are always a sight to behold
Even if You Don’t Hit the Jackpot, You’ll Win When You Visit the Silver State
The Silver State is a gem for road trippers
From Steaks to High-Stakes Sporting Events, Nebraska is Anything but Corny
It’s home to miles of river than any other state, the country’s largest indoor rainforest, and one of the most rabid football fan bases you’ll ever find. We’re talking about Nebraska, the Cornhusker State that’s anything but corny
Explore Mountains of Adventure in Montana
If you want to get away from it all, Montana is the perfect state for you
Show Yourself a Good Time in the Show-Me State
“Missouri” may sound similar to “misery,” but you’ll feel the opposite sensation on a trip through the Show-Me State
Take Your Time in the Magnolia State
Like a magnolia tree itself, the Magnolia State is elegant, photogenic and verdant
There’s Nothing Miniature About Minnesota
Interested in Minnesota? We don’t blame you: It’s a great place to gopher a drive
Cars Built Michigan. Now, Use Yours to Explore It
Detroit is a resurgent city, Michigan football is massive and there’s a lake named after the state
Have a Wicked Good Time in Massachusetts
From historical landmarks to sun-soaked shores, Massachusetts is filled with enriching adventures that leave you seeking more
After Your Time in Maryland, You’ll Be Anything but Crabby
Maryland truly stimulates every sense
In Louisiana, Your Adventure Dreams Will Never Parish
A journey through Sportsman’s Paradise, better known as the state of Louisiana, has more variety than most of its surrounding states combined
The Bluegrass State Will Leave You Anything But
You’re likely familiar with Kentucky’s three trademarks: basketball, bourbon, and breeding thoroughbred horses. What you may not know is that there’s a lot more to the Bluegrass state than those three pastimes.
You Don’t Need a Tornado or Wicked Witch to Enjoy Taking Kansas for a Spin
You'll want to keep your eyes open for every moment of your time in the Jayhawk State
Iowa: The Land of 76 Trombones, Cheese Curds and Haunted Baseball
The Hawkeye State’s food, farms and frivolity make for a unique dose of Americana
When It Comes to Driving, Indiana Isn’t Just for Race Cars
The Indy 500 is a vaunted tradition in the Hoosier State, but its renowned roads aren’t limited to the speedway just north of Indianapolis.
From Chicago to Champaign, Illinois is Full of Delights
Flatter than focaccia and friendlier than fiction, Illinois makes for an engrossing road trip destination
Mash Together Great Memories of Idaho’s Outdoors
It’s easy to only think about potatoes when talking about Idaho. But don’t be fooled, as the Gem State is truly an outdoor paradise, and can provide a wealth of memorable road trips.
The Hawaiian Island You’ve Never Heard of – and How to Explore It
Lush images from this Hawaiian Island are seared inside the minds of anyone familiar with the Jurassic Park franchise.
Is Georgia On Your Mind? You’re Not Alone
The Peach State has been the site of many fruitful road trips over the years.
The Keys to Conquering Florida’s Scenic Roads
Do you live close to the East Coast? The beaches of Florida make for a great escape. And the best part might just be unlocking the Keys.
Make the First State a Top Road Trip Priority
The state’s location, which Thomas Jefferson once called a “jewel,” makes it a gem for road trip enthusiasts
Form a Connection with Connecticut
Compact, culturally rich and close to several major population centers, it’s a place that’s worth your time.
What It Really Takes to Scale the Rockies
The scenic vistas of the Rocky Mountains humble and empower at the same time.
Coasting Down the Pacific is a California Dream
Are you California dreamin'? We don't blame you.
Explore British Columbia, Where the Mountains Kiss the Coast
In British Columbia, the highs and lows are right next door to each other – but we’re betting you’ll only experience the highs during a trip through Canada’s most rugged province.
Adventure Opportunities Abound in the Land of Opportunity
A visit to the Razorback State is a great opportunity to explore rich scenery and hospitality that’s every bit as warm as a Hot Springs summer.
Want a Grand Arizona Vacation? It’s About More Than Canyons
In a land of peaks. valleys and deserts, it's the valley that gets the most attention
You’ll Adore Alberta’s Awesome Array of Adventures
The Canadian Rockies rise an hour west of Calgary, their snow-speckled peaks watching over Alberta like gentle guardians.
First Time in the Last Frontier? Get Ready for a Treat
The Last Frontier is a fitting name for this escape on the northwest edge of North America.
Stars Fell on Alabama. You Might Just Fall in Love
Yearning for a trip to the Yellowhammer State? From space shuttles in Huntsville to seashells on the Gulf Coast, you can't go wrong in Alabama.
A thief is robbing you every time you drive. We're doing something about it.
Find out how we're helping you save gas mileage and keep money in your pocket
Three Creative Road Trips...and the Tires Needed to Get You There
Are you as ready to hit the road as we are?
One of these days, it's going to be time to load up the car and launch a new journey...finally.
If you're like us, you've been thinking about where that…
We asked for your tire questions. Here are the answers.
In a series of videos, we told you what you wanted to know
Our vehicles are idle, but we don't have to be
Here are some important tips for making sure your car stays ready for the journeys ahead
It's Earth Day! Here's how we're helping protect the planet
In 2019, Nokian Tyres was again named one of the most sustainable publicly traded companies in the world.
All-season tires belong on spring and summer roads
Even during these exceptional times, it's important to make sure you aren't driving winter tires on spring and summer roads.
Introducing Nokian Tyres' Greatest Hits
The beauty of our premium tires is that they're crafted to provide peace of mind in all conditions. That takes them all over the world, from Arctic ice to scorching summer roads.
It has been a privi…
It's a hopeful journey
The beauty of our greatest journeys often lies in their unpredictability. For many of us, the sweetest memories come from the moments when the path ahead was dark, and we had to rely on our inner stren…
Why don't more drivers consider all-weather tires? A major news outlet inquires
All-weather tires are a great winter-rated year-round driving option.
Our Spain Test Center is taking shape. See it for yourself!
Check out this compelling video to see Nokian Tyres' next major step forward in the all-season tire market.
A group of people traveled the world to test our products. Here's what they learned.
We traveled thousands of miles to introduce writers, customers and influencers to our products.
You've bought a luxury car. The next step: premium tires
Here's how to get ultimate performance out of your premium vehicle.
Tire dealer: Premium winter tires are the only way to go
Learn why one Maine tire dealer recommends premium winter tires -- and why the shop only sells Nokian Tyres products as a result.
Meet the tire dealer who only lets his family drive Nokian Tyres' all-weather products
“Every single one of my family members has been running a Nokian Tyres product for the last 12 years,” says Howie Fetzer. “They’re the safest products on the market.”
We just opened our first North American factory. Here's why that's important.
Our newest production facility, one of the most advanced in the world, will make products tailored to the needs of North American drivers.
I'm a tire dealer. Here's why I'm proud to sell Nokian Tyres products
Nokian Tyres invented the winter and all-weather tires and continues to lead the market in R&D and testing…and it shows.
Nokian Tyres launches donations committees at its North American offices
We're enriching our commitment to safety and sustainability and involving our employees in the process.
Why we're proud to support the Colorado Classic
Nokian Tyres is a leader in safety and sustainability. But we're also committed to equality.
Our employees will make premium tires. They'll also enjoy a premium work environment.
Here's how the administrative complex at our first North American factory will advance our core values.
Do you drive an electric or hybrid car? Our tires are crafted with you in mind
Nokian Tyres offers innovative products for drivers who share our core value of sustainability.
All-season tires...aren't. Here's why all-weather tires are the most convenient winter driving option
Nokian Tyres offers true four-season driving protection for drivers in places with unpredictable winter weather, like the Rocky Mountains.
We just made the first tire at our new factory. Here's why that matters.
Our first factory in North America will allow us to tailor products to drivers here like never before.
Check Out the Latest Video of Our Testing Center in Spain
The state-of-the-art, sustainable test track remains on schedule to start testing tires in 2020.
Hands-Free in Tennessee: In Light of New State Law, Nokian Tyres Offers Driving Safety Reminders
Here are some helpful tips from a Tennessee-based tire manufacturer committed to safety and sustainability
Four tips for driving safely and enjoyably on summer vacations
Vacations are fun. Here are some ways you can make them comfortable and safe.
Three reasons why you shouldn't drive winter tires during spring and summer
Even the safest winter tires aren't designed for use on warm, wet summer roads
Here's how you can join our quest to make driving greener
There's a lot drivers -- and tire companies -- can do to reduce our environmental footprint. Here are some ways Nokian Tyres leads the tire industry in sustainability.
Your official tire safety checklist for long journeys
A road trip is a great way to make special memories with friends and family. But without proper preparation, a getaway can become grueling – especially when your tires let you down.
Want to take things to the next level? Here are some helpful advanced tire safety tips
Want some next-level know-how that will take your tire knowledge from good to great? Step inside the tire shop with us to learn how to make your tires work for you.
How to take care of the planet by taking care of your tires
Did you know that healthy tire habits could be good for the earth? Here's how
Tires are among your car’s most important safety features. Here’s how to make sure they’re safe.
Tires are your car’s only safety device that touches the road. It’s vital to make sure yours are working properly – and important to know what to do when they aren’t.
Did you know all-season tires don't keep most drivers safe in all seasons? We'd like to offer an alternative.
All-weather tires provide year-round peace of mind without requiring drivers to swap tires twice each year.
Our Dayton Factory may not be building tires yet, but its employees are already building relationships
Our factory launch team is making the community a major priority during its intensive training process
We were recently named one of the most sustainable companies in the world. Here's why.
We're passionate about sustainability, and people are noticing.
Our tires made a big impression at Little Ivalo. Here's how.
Rocky Mountain snow and ice were no match for our tenacious winter and all-weather tires.
Leader of Nokian Tyres' Dayton Factory believes success comes from investing in people
Peter Chia has built a career around caring for his employees. Now, he seeks to do the same at our factory.
Take a virtual tour of our first North American tire factory
Here's an inside look at construction of one of the most advanced tire production facilities in the world.
Nervous about driving in winter conditions? Replace fear with facts.
The most challenging driving season is ahead of us, and the arrival of winter makes many of us uneasy about driving. Statistically, inexperienced drivers are more likely to have a traffic accident. But winter novices and road warriors alike can tackle the toughest environments if they’re armed with a few helpful tips.
Love at First Mile
Jonathan Garland is a driver who steers clear of the beaten path. Whenever the opportunity arises, Jon from Madison, Wisconsin packs his family in the car and heads toward adventure. Nokian All-Weather tires always take the family man wherever he wants, regardless of the weather or route selection.
Where the rubber meets the road – 5 memorable moments from our Finland road trip with Motor Trend Magazine
Get a behind the scenes look of, "Snow, tires, cars, reindeer, northern lights, and saunas" as Motor Trend embraces the Hakkapeliitta spirit on a road trip from Ivalo to Nokia, Finland.