Why don't more drivers consider all-weather tires? A major news outlet inquires

Why don't more drivers consider all-weather tires?

It's a question born from confusion. 

Most drivers know about all-season tires. What many don't know is that all-season tires aren't actually designed to drive in all four seasons, unless you live somewhere that doesn't get winter weather.

For drivers looking for a year-round tire to keep them safe in winter conditions, an all-weather tire is a great solution. The name is similar, but the function is different: Nokian Tyres invented the all-weather tire to be rated for winter use, which means it can be driven in snow, summer heat, spring rains and everything in between.

So, back to the original question: Why don't more drivers know about all-weather tires? A respected Canadian news outlet, The Globe and Mail, explored the topic after testing our all-weather products at an event in Toronto. 

"For those who don’t drive much, or live in more temperate winter climates, such as Toronto or Vancouver, a set of all-weathers might be the perfect choice," says journalist Neil Vorano. 

Why?

"All-weathers...have a more aggressive tread pattern, or sometimes a hybrid pattern; a Nokian brand all-weather, for example, has more of an all-season tread on the outside of the tire – better for cornering in summer and lower road noise – and a winter-like tread on the inside for snow traction," Vorano explains.

The story cites independent testing from multiple sources that confirms that all-weather tires have shorter stopping distances on snow and ice than all-season tires -- though nothing beats a dedicated winter tire in those conditions.

Read the full story here. By the end, we think you'll be convinced that all-weather tires far surpass all-season tires when it comes to driving safely in winter.